Email Newsletters Still an Effective Way to Communicate
Although the latest bright and shiny social platforms get most of the attention, email newsletters are still a great way to reach target audiences. People love to get content that they choose and...
View ArticleCreate Your Own Newsletter With a Few Clicks
I see links to topical newsletters all the time on my Twitter feed, but I have no idea why it took me so long to look into the tool behind many of them: Paper.li. The Paper.li platform gives you access...
View ArticleEnewsletter Tips
Many businesses still use enewsletters as part of their engagement efforts. In my work with clients, I have developed this short list of recommendations. Know your goal. What is the goal of your...
View ArticleTips for a Great Email Newsletter
An email newsletter is still a great way to connect with prospects, members and other key audiences to develop and maintain a relationship. Here are some tips to make your enewsletter great: Focus on...
View ArticleMake Your Email Newsletter Mobile Friendly
Yes, the email newsletter is still an important tool for your communication arsenal. It is a direct way to reach your customers without the interference of any gatekeepers. With increasing use of...
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